Futures
The future insights to stay ahead of change
The away from home market is constantly evolving, shaped by shifting consumer behaviours, economic pressures, and emerging trends. Explore expert forecasts, future-focused insights, and strategic intelligence to understand what's next and uncover opportunities for growth.
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Explore our predictions for the UK's Away From Home market and its nine sectors over the next five years.
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Away From Home Trends Pubs and bars Away from home market sectors Futures Quick service restaurants Consumer insight Restaurants Food-to-go market sectors
GLP-1: the changing appetite for away from home
The role of GLP-1 in changing habits out of home and how the industry needs to adapt.
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Away From Home Food to go and away from home Small-stores-and-other Forecasts Food-to-go market sectors Five year forecasts Food-to-go specialists Futures Large-stores
UK food to go forecast 2026-2031
Five year forecasts for the food to go market and its five sectors. Understand what's driving growth and where the opportunities lie. Don't have a subscription?...
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The most recent innovative concepts from away from home operators across the world
Latest Futures Insights
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Away From Home Food to go and away from home Large-stores Food-to-go market sectors Small-stores-and-other
The retail food to go sector report 2026
Discover some of the best innovations in product and format in food-to-go from retail channels across the world.
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Away From Home Contract catering Education Away from home market sectors Workplace Futures Healthcare
Building healthier, greener, more resilient foodservice
Future winners will solve health, sustainability and commercial challenges at the same time, creating businesses designed for long-term success.
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Away From Home Quick service restaurants Away from home market sectors Accommodation Futures Workplace
Finding new growth within existing operations
Innovation is increasingly focused on making operations, assets and customer data work harder to create sustainable growth.
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Major events, like the 2026 World Cup, can create significant demand, but the opportunity is not equal across every sector, audience or occasion. Suppliers need...
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Learn from the 2026 World Cup away from home winners, losers and runners up and discover how to build a practical framework for smarter investment and drive fut...
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As consumers prioritise experiences, food and drink are playing a growing role in helping venues differentiate and capture a greater share of spend.
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The latest, most innovative concepts from the global AFH market to inspire future planning
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A selection of the latest, most innovative concepts from the global AFH market to inspire future planning
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Rising labour costs, business rates and ongoing inflationary pressures are squeezing margins across the UK hospitality sector. As sales growth increasingly reli...
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Away From Home United Kingdom Food to go and away from home Away from home market sectors Shopper sentiment Consumer insight Shopper Trends
How generations shape food and drink demand in and away from home
Generational priorities are defining food and drink choices, meaning retailers and operators must balance discovery, convenience, reliability and trust.
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Quality, price and atmosphere unite generations, but the ways they discover, trust and try new food and drink experiences differ.
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