NRF Asia 2026 is taking place in Singapore on 2-4 June 2026 and there are plenty of stores in the city-state to provide inspiration for retailers and suppliers.

FairPrice Finest, Punggol Coast

Address: 98 Punggol Way, #01-217 &, #02-217 Punggol Coast Mall, Singapore 829857

This store from FairPrice’s premium Finest banner is its digital flagship, containing the most impressive technological innovations in a Singapore grocery retail store.

Look our for:

• Smart cart that offers personalised loyalty app vouchers and wayfinding in store

• Various digital screens including huge ribbon LED displays, with extra-large electronic shelf labels at the fresh produce area that can play video promotions

• QR codes and other interactive digital elements at shelves, where shoppers can scan their smartphone to get more product recommendations

• Alcohol tasting section with automatic age identification for Singaporeans (Singpass) and digital payment

• Unity health and beauty section’s Tanita body composition analyser machine, with AI to support in results analysis, product recommendation and wayfinding.

7-Eleven, Metropolis

Address: 9 N Buona Vista Dr, # 01 - 11, Singapore 138588

DFI-operated 7-Eleven is Singapore’s largest convenience retailer, and stands out in its food-to-go offerings. This store adopts a new improved layout that is more mission-focused.

Look out for:

• DIY smoothie machine with healthy natural fruit smoothies

• Meals deals section with tiered meal deals for different meal occasions

• Extensive food counter options, with offerings including pizzas from fast-growing Korean pizza chain GOPIZZA

• New snacks and dessert innovations through partnerships with brands

• “Kawaii Collection” zone with toys, collectibles and mystery boxes.

FairPrice Xtra, Vivocity

Address: 1 HarbourFront Walk, #01-23 & #B2-23, VivoCity, Singapore 098585

A hypermarket catering to both locals and tourists, with lots of shopper activation and Lotte Mart Express store-in-store concept.

Look out for:

• Lotte Mart Express store-in-store, with popular Korean snacks and food-to-go

• Theatre in store, such as shopper activation and a large ice cream van display

• Special events zone with seasonal displays

• Foodservice and beverage counters with dining areas

• Large number of shopper activation, including at store entrance.

CS Fresh Gold, Tanglin

Address: 163 Tanglin Rd, #B1-101, Singapore 247933

Located in an affluent area, this premium supermarket by Macrovalue impresses in fresh produce, meat and seafood food-to-go counters and BWS.

Look out for:

• Great displays and execution at fresh produce section

• Various counters ranging from bakery, rotisserie, meat and seafood

• Wide range of BWS, including wine and cheese cross-merchandising

• Health-related areas such as organic and free-from sections

• Sustainability features like a refillable nuts section.

Guardian, Marina Bay Sands

Address: 2 Bayfront Ave, B2-49 The Shoppes at Marina Bay Sands, Singapore 018972

Situated just a short walk from the NRF conference venue, this refurbished flagship store of health and beauty chain Guardian has wellness zones, with an experiential concept.

Look out for:

• Store with new zone-based layout, organised into five specialty zones

• AI-powered skin and scalp diagnostic analysis

• Trending zone featuring beauty products trending on social media

• Travel zone with travel-related products for tourists

• Pharmacy with consultation services on a variety of health-related topics.

Sheng Siong, Tampines

Address: 506 Tampines Central 1, #01/02-361, Singapore 520506

Supermarket retailer Sheng Siong is known for value, while being strong in fresh produce and fresh seafood.

Look out for:

• Strong value communication and pricing throughout the store

• Digital screens functioning as both large ESLs and for retail media advertising

• Broad range of fresh produce

• Wise assortment of fresh seafood

• Extensive shopper activation.

FairPrice, City Square Mall

Address: 180 Kitchener Road, Mall, B1-09/10 City Square, 208539

FairPrice’s sustainability flagship store incorporates many sustainability features throughout the store.

Look out for:

• Extremely strong sustainability messaging throughout the store, including the use of interactive digital touch screens

• Fully or partially recycled products such as trolleys, baskets, food counter table tops and crates for fresh produce           

• Wide range of sustainably-sourced assortment, with labels to call it out

• Experiential elements like a special tourist product s zone and claw machine

• Variety of food counter and food-to-go options.

Want to take the retail inspiration experience further?

Contact IGD’s Consulting team to arrange a Retail Safari to be inspired by best-in-class examples of innovation in your category or channel.

Incorporating flagship store developments, market briefings and opportunities to engage retail teams, our retail safaris will immerse you in the most inspirational new stores and concepts globally.

Inspire and inform your team’s thinking for the year ahead, and unlock opportunities for your stores, brands, products, and categories.

Meet the IGD team at NRF Singapore

Our IGD team will be attending NRF Singapore at the Marina Bay Sands Expo & Convention Centre from 2-4 June 2026. If you are attending the event to, do drop us an email and we can arrange to catch up.