Retail Safaris
Experience the Future of Retail with IGD Retail Safaris
Step inside the world’s most innovative retail environments and gain first-hand insights into global trends shaping the industry. Our expert-led safaris combine guided store visits, in-depth market analysis, and actionable post-visit planning to help you turn inspiration into strategy. Whether you’re a retailer, manufacturer, or service provider, we’ll equip you with the knowledge to stay ahead and strengthen your business plans.
Why go on a safari?
Unlock new category insights
Inspire your team
Discover innovations
Identify new growth opportunities
Suitable for retailers and suppliers
Client feedback
"We experienced a great Retail Inspiration Tour with the guidance of IGD. It was perfectly organised and compared to regular store visits, there are 2 main advantages: (1) You receive insights of the local market and are therefore well equipped to discover the stores and their specificities; (2) You are able to go ‘behind the scenes’ and talk to store managers about their experience or evolutions they see in their store. We are looking forward to another Retail Safari with IGD!"
Sophie Rogier, Product Group Manager, Colruyt
Our Insights
1. Technology
Technological innovations are empowering shoppers and customer experience is a key priority. Successful retailers have introduced digital technologies that have low capital investment and are easy to update and rollout at scale. The increasing use of AI and ML will allow retailers to significantly advance their personalisation strategies.
2. Partnerships & Creativity
Experimental and exciting concepts will continue to dominate new format developments including in-store partnerships. These allow retailers to emphasis areas which are harder to replicate in the online environment. In-store farming, food theatre and provenance are among the tactics we will see more frequently.
3. Sustainability
Shoppers expect the FCMG industry to lead on key sustainability issues. Retailers will continue to implement solutions to reduce packaging, specifically plastic packaging, and food waste. They will progress with strategies to reduce their operating and supply chain environmental impact.
We'll tailor and create a tour to your needs
Leave the planning, scheduling and facilitation to our experienced team of retail experts. Every retail Safari is unique, bespoke and fitted to individual requirements. We follow a 3-step approach to ensure every Retail Safari is what you imagined and more:
1. Identifying your priorities
We conduct a briefing session and then select the right location, stores, and concepts for you
2. Leading your Tour
Our IGD market experts will lead your programme of visits, sharing our market and retailer knowledge. Where relevant, we’ll introduce you to the teams on-site to facilitate discussion
3. De-briefing session
To summarise your experience and to maximise learnings from the store visits