How to be immersed and inspired by innovative store concepts
18 February 2022Retailers and suppliers continually look to enhance shopper experience in store through new store concepts, features, technology, and category innovation.
Whilst this will remain, innovative grocery stores and food service outlets continue to emerge, competing for shopper attention and share of wallet. Retailers and suppliers more than ever need to capture shopper engagement.
Visit the most advanced retail hotspots
By immersing yourself into the latest store concepts and category innovation, you will be inspired and can capture learnings you can apply to and use to develop your business.
We believe some of the most advanced retail hotspots are in London, Amsterdam, Paris, Dublin, Chicago, San Francisco, Toronto, Vancouver, Singapore and Bangkok. Each city offers a different reason to visit, from Amsterdam which has a rich mix of food to go and convenience operators to Chicago which is leading the way in digitally enabled stores and omnichannel concepts.
There is a lot to be learnt from these advanced retail hotspots and immersing yourself in innovative stores and concepts can help accelerate your learning, ideas and action. To do this, you can:
Attend official store visits
Experiencing innovative stores as a customer provides rich insights into the shopper experience and the natural setting. To enhance this experience further, official store visits can be arranged, allowing you to spend time discussing the store, benefits and challenges with the retailer itself. This can be a two-way discussion to develop the richness of the insights and make the learning as valuable and applicable to your business.
Partner with market experts
To maximise your experience and learnings, knowledge from a global network of senior analysts is capitalised to provide a rich blend of store types and concepts that are personalised to your needs and objectives. Senior analysts monitor the latest store developments and digital evolutions and have gained specialist knowledge of retail markets through primary research and strong relationships with retailers and suppliers. Senior analysts use their expertise to plan your store visits which also saves you time.
To discuss how we can support your learning from innovative stores and concepts through a personalised, planned IGD led Retail Safari, contact our consulting expert [email protected]