Retail Analysis
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Broken retailer economics

26 February 2026

This report explores how today's cost pressures and structural shifts are forcing retailers to rebuild the economics of profitable growth.

Stewart Samuel
Director of Retail Futures
Bryan Roberts
Retail Futures Senior Partner
Laura Jacobson
Retail Futures Senior Partner
Toby Pickard
Retail Futures Senior Partner

Retailers are navigating a tough landscape shaped by retail industry trends that highlight rising retail operating costs and continued pressure on margins. Against a backdrop of softer demand and structural change, the sector is being forced to rethink traditional growth models and improve financial resilience. This report explores the emerging dynamics reshaping performance and outlines where retailers can find strategic advantage in a rapidly evolving market.

July 2025

IGD

Strategic Outlook

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