Appetite for Change 2021
18 October 2021Our research involving over 6,000 UK consumers captures attitudes to healthy and sustainable diets, before, during and post COVID-19 restrictions.
Research involving over 6,000 UK consumers captures attitudes to healthy and sustainable diets, before, during and post COVID-19 restrictions
Our latest research reveals there is still a significant appetite for change among UK consumer to shift towards healthy, sustainable diets.
Over three years, we’ve undertaken consumer research with 6,000 UK consumers, to understand the opportunities for and barriers to positively shifting diets.
We have captured people's attitudes prior to healthy, sustainable diets, before, during and post COVID-19 restrictions and are now putting theory into practice with millions of UK shoppers, to drive tangible behaviour change in real life settings.
This wave of research was carried out between 30 July - 2 August, after the lifting of restrictions in England in July.
Download to see brand new insights, drivers and barriers to change, plus practical steps your business can take to shift consumer behaviour.