Retail Safaris involve visits to the most impactful early adopters of technology and retail solutions.

    With opportunities for meetings, learn directly from those leading best practice and understand how retailers are evolving their
    propositions to increase market share.

Why go on a safari?

  • Unlock new category insights
  • Inspire your team
  • Discover innovations
  • Identify new growth opportunities
  • Suitable for retailers and suppliers

Client feedback

"We experienced a great Retail Inspiration Tour with the guidance of IGD. It was perfectly organised and compared to regular store visits, there are 2 main advantages: (1) You receive insights of the local market and are therefore well equipped to discover the stores and their specificities; (2) You are able to go ‘behind the scenes’ and talk to store managers about their experience or evolutions they see in their store. We are looking forward to another Retail Safari with IGD!"

Sophie Rogier, Product Group Manager, Colruyt

Book a Retail Safari >>

Tour Hotspots


    We can take you and your team to the most advanced and innovative retail cities, including but not limited to:

Our 2023 Insights

1. Technology

Technological innovations are empowering shoppers and customer experience is a key priority. Successful retailers have introduced digital technologies that have low capital investment and are easy to update and rollout at scale. The increasing use of AI and ML will allow retailers to significantly advance their personalisation strategies.

2. Partnerships & Creativity

Experimental and exciting concepts will continue to dominate new format developments including in-store partnerships. These allow retailers to emphasis areas which are harder to replicate in the online environment. In-store farming, food theatre and provenance are among the tactics we will see more frequently.

3. Sustainability

Shoppers expect the FCMG industry to lead on key sustainability issues. Retailers will continue to implement solutions to reduce packaging, specifically plastic packaging, and food waste. They will progress with strategies to reduce their operating and supply chain environmental impact.

Find Out More

We'll tailor and create a tour to your needs

Leave the planning, scheduling and facilitation to our experienced team of retail experts. every retail Safari is unique, bespoke and fitted to individual requirements. We follow a 3-step approach to ensure every Retail Safari is what you imagined and more:

1. Identifying your priorities

We conduct a briefing session and then select the right location, stores, and concepts for you

2. Leading your Tour

Our IGD market experts will lead your programme of visits, sharing our market and retailer knowledge. Where relevant, we’ll introduce you to the teams on-site to facilitate discussion

3. De-briefing session

To summarise your experience and to maximise learnings from the store visits

To find out more and discuss how a tour would run for you and your team, get in touch with our Retail Safari expert:

Milos Ryba, Head of Retail Solutions, IGD

Milos Ryba

Head of Retail Solutions, IGD

Contact me to discuss retail safaris anywhere around the globe: 

[email protected] or
+44 (0) 7453 091898

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