IGD brought together a cross-functional trading partner team from Wrigley’s and Tesco to undertake a collaborative performance improvement programme. Their aim was to understand the causes of shrinkage and roll out a sustainable solution
Our experts led the team through an in-depth analysis of their supply chain. This allowed both companies to see firsthand when and how the product was susceptible to shrinkage and build a picture of reality on the ground. Through a rigorous process of gathering intel and workshopping findings, the group were able to identify significant process failures and formulate a plan of action to overcome these problems.
With IGD spearheading the group, the team implemented changes to the packaging, distribution network, security and storage and on-shelf fixtures for Wrigley’s chewing gum in Tesco stores.