With so much data available it can be hard to distil the reams of information available into meaningful, actionable insights. This interactive one day workshop takes you through the end-to end process from identifying the information you need, through to delivering actionable insights. It’s a great way to build your confidence to deliver insight-led recommendations.
This workshop is aimed at insight, analyst and category managers looking to improve their management of information and how they practice insight generation.
As a result of attending our ‘Turning data into insight’ workshop, you will:
- Translate information into robust actionable insight
- Build confidence in developing insight led recommendations
- Develop the right business questions to ask of the information
- Make your reports efficient and address business and audience needs
Key skills covered at this workshop
Analysing data, generating insight, managing data, identifying information gaps, briefing agencies, developing compelling proposals, presenting insight, building efficient reports, identifying trends, data confidence
What will I experience at this workshop?
This workshop is interactive and involves getting hands on with a range of data, working through a process to uncover actionable insight. The workshop involves team breakout sessions to enable the new skill, tool and processes to be practised.