Healthy Eating articles


13 August 2019
Nutritionist Hannah Skeggs explores the impacts of advertising high fat, salt and sugar (HFSS) products to children.   Food advertising is a supersized market. In 2018, food producers and retailers spent £534 million on television advertising alone 1 . Back in 2007, media regulator Ofcom introduced broadcasting restrictions to reduce significantly the exposure of children...
13 August 2019
Providing clearer food labelling was a priority of the Childhood Obesity Strategy. The government recognised that to make healthier choices, shoppers need to be empowered by the nutrition information available on pack.   IGD has undertaken a large amount of consumer research on front of pack (FOP) nutrition information, involving over 7,000 consumers, to understand the barriers and ...
13 August 2019
IGD’s latest shopper research shows 55% of shoppers are trying to reduce their personal sugar consumption 1 . With sugar reduction so high on shoppers’ priorities, has the sugar tax changed behaviour?   All age groups in the UK consume too much sugar* and on average, we’re consuming more than twice the government recommendation 2 .   In 2014, National Diet and Nutrit...
22 July 2019
Tropicana Whole Fruit, a new product created by PepsiCo, was created to address consumers not having their recommended daily intake of fruit and vegetables and fibre.   THE CHALLENGE Recognising that as many as two in three British adults aren’t managing to achieve the minimum recommended daily intake of fruit and veg - lack of convenience being one reason why - and only 10% ac...
17 June 2019
Obesity and overweight-related ill health is estimated to cost the NHS £6.1 billion annually. Our reformulation guide provides you with further detail on what the calorie reduction plan is and how you could achieve this through range of techniques.   Download our reformulation guide which provides further detail on calories, the external landscape on calorie reduction and different ...
17 June 2019
To ensure your product meets shopper standards, undergoing sensory testing as part of the reformulation process is vital. Find out more about consumer sensory testing by downloading our introductory guide below.   Download a brief guide on consumer sensory testing, why it’s important and the different ways in which you can test your products. DOWNLOAD INFOGRAPHIC AS PDF ...
14 June 2019
According to National Diet and Nutrition survey data, most age groups in the UK are currently meeting the recommended fat intake but are exceed the saturated fat intake. Our reformulation guide provides you with further detail on fats, its function in food and how achieve reduction through range of techniques.   Download our reformulation guide which provides further detail on diffe...
14 June 2019
With interest growing in vegetarian and vegan diets, now is an opportune time to focus on increasing fruit and vegetable portions in your products.   Download this PDF to understand the opportunities for reformulating with fruit and vegetables in products. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Sign up to our He...
13 June 2019
The Childhood Obesity Plan is the government’s plan for action to significantly reduce childhood obesity by supporting healthier choices.   Download the summary guide below for a quick overview on what the Childhood Obesity Plan means for the food and consumer goods industry. DOWNLOAD DOWNLOAD Sign up to our Healthy Eating news...
13 June 2019
The UK food industry are global leaders when it comes to reformulating the salt content of products. However, the average UK adult still consumes too much.   Download this PDF to understand the opportunities for reformulating with salt. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Sign up to our Healthy Eating newslet...
13 June 2019
In the UK, average intakes of salt are much higher than recommended. Our reformulation guide provides you with further detail on what the targets are and how they can be achieved.   Download our reformulation guide which provides further detail on salt, its function in products and different ways in which salt reduction can be achieved. DOWNLOAD DOWNLOAD ...
13 June 2019
The UK is currently experiencing a health epidemic where one in three adults are obese. In response, the food and consumer goods industry are taking steps to support people in eating fewer calories and promoting exercise.   Download this PDF to understand the opportunities for reformulating calories in products. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGR...
13 June 2019
At nine calories per gram, fats are the most calorific nutrient. However, fats are needed in our diet and not all fats are equal.   Download this PDF to understand the opportunities for reformulating with fats. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Sign up to our Healthy Eating newsletter SIGN UP HERE ...
13 June 2019
In the UK, average intakes of sugar are much higher than recommended. Our reformulation guide provides you with further detail on what the targets are and how they can be achieved.   Download our reformulation guide which provides further detail on sugars, its function in products and different ways in which sugar reduction can be achieved. DOWNLOAD DOWNL...
12 June 2019
Sugar is often perceived as fuelling the obesity epidemic, and consumers are responding to this belief by paying attention to what they purchase.   Download this PDF to understand the opportunities for reformulating with sugar. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Sign up to our Healthy Eating newsletter ...
24 May 2019
If you’re looking to innovate or reformulate food and drink products, watch this video to gain free consumer insights and practical tools to support your journey.   As the Government’s Childhood Obesity Strategy continues to evolve and health becomes an ever-growing trend, improving product formulation remains a priority across our industry. This video looks at: Shopper ins...
23 April 2019
At IGD, we’ve identified ‘help me be healthy’ as a trend we expect to shape and influence the retail market in 2019 and beyond. Here’s how businesses are inspiring shoppers to lead healthier lives.   Engaging with children Retailers and brands have been working to make healthier food more appealing to children. To encourage healthy eating, a growing number of retailers are o...
23 April 2019
Health remains high on the list of shopper priorities. According to our latest research, more than 8 out of 10 shoppers are actively trying to improve their diets, with eating more fruit and vegetables cited as the top aspiration i .   Top five activities undertaken to improve diet ii Few of us are eating enough fruit and vegetables The UK government recommends that ...
23 April 2019
With over half of people globally wanting to increase their fibre consumption and government recommendations much higher than current intake levels, there’s an opportunity for businesses to meet trends and achieve existing product formulation goals.   Download this PDF to understand the opportunities for reformulating with fibre. DOWNLOAD INFOGRAPHIC AS PDF ...
23 April 2019
As well as affecting our physical health, what we eat can also affect how we feel. But can you really attribute a bad day in the office to yesterday’s leftovers for lunch? In this article, Natasha explores the relationship between what we eat and how we feel, and shares some tips on keeping happy and healthy at work. Food and mood There are many ways that foods can affect how we ...