Fibre

Guides

Introduction to Fibre

Download our 2-page infographic on fibre, key considerations and opportunities for industry.

Fibre: Technical guide

Download our interactive guide, supported by extensive consumer research, designed to help increase the proportion of fibre in diets through product reformulation and promotion.

New product spotlight: HFSS restrictions are driving innovation

28 July 2022

Promotional restrictions on products High in Fat, Sugar and Salt (HFSS) – Webinar recording

21 September 2021

The National Food Strategy: how will the plan navigate us to a healthy and sustainable diet?

27 July 2021

Tesco increases shopper loyalty by helping kids to eat more fruit & veg

22 February 2021

Will capitalising on convenience reinvigorate the pulse category?

22 February 2021

How to apply behavioural science shortcuts to encourage fruit and vegetable consumption in the wake of COVID-19

15 December 2020

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Content library

Access all healthy eating articles, case studies and reports in one place