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* Unlocking Eastern Europe’s Potential Date Published: 30/06/2007 *
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Unlocking Eastern Europe's Potential  
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A Strategic Review of the Central & Eastern European (CEE) Grocery Markets

  
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This succinct, authoritative report brings you up-to-date with the latest developments shaping the grocery markets of Central & Eastern Europe.

According to our industry-wide survey, Central & Eastern Europe provides a long-term profitable route for growth.  Articulated around an in-depth survey, first hand research and inspiring case studies, this strategic report identifies ways to maximise trading opportunities in the region.

Easy to read, Unlocking Eastern Europe’s Potential also highlights the most significant consumer and retail developments impacting the industry. The report successfully scans a large and complex region to pinpoint the major opportunities and challenges to consider.

Countries covered in this report include:

  • Albania
  • Bosnia
  • Bulgaria
  • Croatia
  • Czech Republic
  • Estonia
  • Hungary
  • Latvia
  • Lithuania
  • Macedonia
  • Moldavia
  • Montenegro
  • Poland
  • Romania
  • Russia
  • Serbia
  • Slovakia
  • Slovenia
  • Turkey
  • Ukraine
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Unlocking Eastern Europe’s Potential  will help you to:

Update your knowledge on a fast changing retail environment

Benchmark your performance against an industry-wide survey

Gain a strategic overview of retailer-supplier relationships in the region

Plan your approach if your are considering future expansion
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KEY FINDINGS & EXECUTIVE SUMMARY
  • The key findings of the report in an executive summary
TRADING IN CEE
  • General framework and growth prospects
  • Is it only about price
  • Capitalizing on consumer trends
  • Exclusive industry insights & case studies
MARKET CONSOLIDATION & RETAILER STRATEGIES
  • The retail markets of CEE: sizes and forecasts
  • Mapping consolidation in CEE
  • Can the traditional trade survive much longer?
  • Which retailers lead the way?
  • League of Top 50 retailers
  • Facing the discount challenge
ACHIEVING PROFITABLE GROWTH
  • Benchmarking your trading relationships
  • Supply Chain optimisation
  • How is innovation shaping the grocery world in CEE?
  • The private label opportunity
  • Exclusive industry insights & case studies

View the full contents as a PDF here
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 MyReport (multi user)
* IGD Members Non-Members Academic Institutions
GBP £ 1200 £ 1800 £ 600
EUR € 1600 € 2400 € 800
Additional Information:

All reports are subject to VAT at 20%. Each MyReport is licensed for up to 50 users. For additional users, please contact IGD. This report is promoted by IGD as agent for IGD Services Ltd. Cheques should be made payable to IGD Services Ltd.

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