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* Global Convenience Retailing – Maximising the Opportunity Date Published: 30/04/2007 *
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Global Convenience Retailing  

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IGD's guide to trading successfully in the growing international convenience retailing channel

 
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Convenience retailing is a growth story across the globe, driven by socio-economic trends as well as retailer strategies. Continued globalisation and best practice transfer has brought the European, US and Japanese retailing convenience retailing models closer together, resulting in differentiated format and service offers. Furthermore, the boundaries of convenience retailing are being ‘blurred’ by foodservice, discounters and on-line offers.

Understanding and effectively supplying this complex and often fragmented sector is a key challenge for both suppliers and retailers. IGD’s Global Convenience Retailing – Maximising the Opportunity report cuts through the complexities, highlighting the trading opportunities and detailing best practice from around the world. It contains the latest insight from IGD’s global convenience research programme and is as relevant for multinational organisations as for single market operators. Whilst global in outlook, this research contains best practice and identifies trends which will impact locally as well as globally.

 

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Global Convenience Retailing – Maximising the Opportunity will help you answer key questions such as:

What trends are driving the growth of convenience retail, and what are the implications for suppliers and retailers alike?

How should I prioritise the key global accounts according to their respective convenience opportunities?

Which account and channel management strategies lead to growth, and which are the most appropriate for my business?

How will the channel evolve, which formats and strategies will prevail, and how can I align myself with the winners?

How can I ‘future proof’ my company for success in the convenience channel?

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DEFINING THE MARKET

Why is convenience important?

  • Economic, consumer and household trends
  • Drivers of convenience retail expenditure

What is the convenience channel and how to define it?

  • The European, US and Japanese variants

Convenience account opportunities

What are the key convenience segments and how do they differ?

Differences between multiple and convenience retailer strategies

CHANNEL MANAGEMENT OPTIMISATION

Investment decisions and the channel as a route to market

  • Where and how to prioritise investment?

Account management and best practice supplier structures

  • Understanding the centralised or devolved nature of operators
  • Ability for category management to affect in-store execution
  • How do suppliers instil best practice across the channel?

Understanding convenience supply chain – delivery and ownership structures

  • Centralised, third party logistics and wholesaler supply routes
  • Where can suppliers make a difference to impact sales?

Understanding convenience store operations – what are the challenges?

  • Equipment, storage, in-store staff
EVOLVING TRENDS - THE FUTURE OF CONVENIENCE RETAILING

Trends to watch: where will growth come from?

  • Channel blurring and convenience store hybrids
  • The role of foodservice within convenience stores
  • Case studies of Deli de Luca, Dogn Netto and Spar
  • Implications and opportunities for suppliers

Threats from Private Label

  • The growth of private label within the convenience channel
  • Brand building by convenience retailers
  • Case studies of Wawa, 7 Eleven Australia
  • Implications for suppliers

The future of retailer tie-ups and partnerships

  • Best practice transfer
  • Case study of M&S Simply Food

Store format developments

  • Differentiation of format, Luckily Japan case study

Impact of technology and overlap with the online channel

  • What will the convenience channel look like in the future?
  • In-store media and the effect on impulse sales
  • Payment methods, such as smart phones, biometrics and RFID - how will suppliers have to tailor pricing and promotions?
  • Case study of ExxonMobil RFID payment at pump in the US
  • Redefining convenience - online convenience for speciality products

View the full contents as a PDF here

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All reports are subject to VAT at 17.5%. Each MyReport is licensed for up to 50 users. For additional users, please contact IGD. CDs will be delivered by post in two to three working days from date of ordering. This report is promoted by IGD as agent for IGD Services Ltd. Cheques should be made payable to IGD Services Ltd.
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* * Breaking new ground in convenience *
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