CONFERENCE BEGINS

08.30

Registration & Refreshments

09.30

Welcome & Introduction

Gavin will open IGD’s 2011 forecourt event by outlining the key themes for the day.

Session One: Market Snapshot

09.35

Opening Address: The Changing Role of the Forecourt

As the forecourt sector continues to adapt and innovate in order to meet changing consumer needs, Andy will begin the day by reflecting on some of the initiatives from his own business and beyond that are helping to keep operators and the wider market fresh and dynamic.

10.05

Forecourt Themes for 2011: The Big Picture

The UK economy has returned to growth and optimism about the future is increasing. However, with the recovery still fragile, this session will examine the key economic, legislative and social factors that participants in the sector will need to consider in 2011 and beyond.

10.30

Is Your Forecourt Strategy Fit for Purpose?

Drawing on the latest findings from him!’s shopper tracking schemes, Mike will address what best practice looks like for today’s forecourt shopper, how to appeal to a diverse customer base and what more can be done by the sector to increase basket spend. Mike will also provide examples from him!’s international programmes.

11.00

Refreshments & Networking

Session Two: Developing Forecourt Propositions

11.30

Raising Standards in Forecourt Retailing

Challenging conditions make continuous improvement all the more vital. Markus Hofmann, Global Category Manager for Shell’s food, snacks and coffee offer, focuses on how the Deli2go brand launched earlier this year is lifting food and drink standards on the forecourt, and improving choice and quality for consumers.

12.00

An Independent’s Perspective Part 1: Innovation at the Pump

As a successful Budgens retailer, Jay Gohil and his parents have a long history of driving innovation within their business, leading them to win several awards during 2010, including Forecourt Trader of the Year. With a strong focus on fresh food and support for his local community, Jay will explain how this translates into a compelling 'best in class' forecourt operation.

12.25

Supplier Discussion: Leveraging the Forecourt Opportunity

Representatives from four leading suppliers to the sector will be invited to discuss some of the key means through which they are growing their businesses on the forecourt, including:

• Category specific approaches to the sector
• Collaboration with operators
• Evolving promotional strategies
• Applying shopper insight to business plans
• The outlook for the year ahead

13.00

Networking Lunch

Session Three: Moving Forward

14.15

An Independent’s Perspective Part 2: Supporting Local Communities

Another highly successful independent operator, James Graven & Sons combines excellent service with tailored solutions designed to meet the needs of the local area. Jonathan looks at how the business combines the two aspects to create a relevant and differentiated forecourt offer.

14.40

Challenging the Norm: A View from Outside the UK

The leading forecourt operator in the Irish market with 110 company owned and 240 Dealer stations, Topaz has built a strong position in the sector through its commitment to brand development, innovation and customer service. Paul will discuss what it takes to stay ahead of the competition and how Topaz achieves this in both its fuel and non-fuel businesses.

15.05

Closing Address: Mapping out the Future of the Forecourt

What will forecourt retailing look like in the future and what role will BP play in that future? David will close the day by providing his vision for tomorrow’s forecourt segment, and will outline the competencies and proposition that winning suppliers and retailers will need to develop in order to succeed.

15.30

Your Questions Answered

David will remain on the stage to discuss some of the key themes raised during the day. Questions will also be invited from the audience, giving you the chance to ask the questions which are top of mind for your business.
 

15.45

Conference Close